Industry Updates 2026-09-01

The Graphic Printing Industry Enters a Consolidation Phase: Chain Rate Rises to 25%

The advertising, print and express printing industry is going through a clear round of consolidation: Small shops going it alone are being cleared out faster, while chaining and platformization become the trend Industry observations show that the chain rate of graphic print shops in leading cities has risen to around 25%, a clear increase over the previous two years.

1. The Three Pressures Behind Consolidation

  • Rising costs rent, labour and equipment upgrade costs keep rising, squeezing the profit margins of small shops
  • Upgrading demand business customers value one-stop service and stable delivery more, which single shops struggle to provide
  • Digitalization threshold online customer acquisition and order management require tools and a team to support them

2. What chain operations solve

Chain systems bring Brand endorsement, centralized supply chain purchasing, system tools and operating standards, letting individual stores focus their energy on service and delivery while professional matters are coordinated by the head office.

3. Takeaways for industry practitioners

Either build your own differentiated capability, or Leverage a chain or platform to close the gaps For most stores, "joining a chain + taking orders through a platform" is a relatively safe upgrade path.

JINTU® Enterprise Services is advancing its franchise chain layout and recruiting rising players and industry practitioners. Feel free toLearn about the franchise system.

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