Industry Updates 2026-08-23

2026 Advertising & Printing Industry Trends: Digital Transformation Accelerates and Platformisation Becomes Inevitable

The advertising & printing industry is in A critical period of transformation from "labor-intensive" to "digitally coordinated" Based on the industry observations of JINTU® Enterprise Services, several trends in the advertising & printing industry in 2026 deserve the attention of practitioners.

1. Order acquisition: from waiting for walk-ins to omni-channel customer acquisition

Douyin local feeds, WeCom and online stores have become new channels for store customer acquisition, The share of online enquiries keeps rising, stores that cannot run online operations will become increasingly passive.

2. Production model: platform collaboration replaces going it alone

Platforms represented by GUANGYIN CloudLink® bring together the fragmented Matching and scheduling of orders, capacity and process resources, making "local production, nationwide delivery" a standard capability, with industry resource utilization greatly improved.

3. Service model: from selling materials to selling solutions

What clients want is no longer "a flyer, a storefront sign", but A complete marketing and image solution; companies that can provide one-stop service enjoy clearly higher average order value and customer stickiness.

4. Competitive barriers: standardization and digitalization

Standardization of quotation, process and delivery, together with the digital accumulation of order and customer data, will become the Replicable and scalable core assets.

JINTU® Enterprise Services provides stores with system, traffic and supply chain support around the trends above. Feel free toLearn about franchise cooperation.

← Back to list